The Phoenix Project: Rebuilding a Legacy Family Business with Digital Transformation
Facing closure, a legacy business embraced digital transformation. Discover the 5-phase strategy that modernized operations, tripled online revenue, and secured its future. family business, digital transformation, legacy business, business turnaround, succession planning, e-commerce, SME digitalization, operational efficiency, business innovation, success stories, digital marketing, supply chain, customer experience, technology adoption, business resilience, legacy business turnaround, digital transformation success story, modernize family business, business process automation, succession planning digital, save a family business, SME digitalization strategy, adopt e-commerce for traditional business, change management in business, technology adoption for small business, how to digitize a manufacturing business, case study family business survived pandemic, cost of ERP for small family business, overcoming resistance to change in old company, integrating shopify with legacy inventory system, digital marketing for b2b family business, training older employees on new software, business model innovation for legacy companies, from brick and mortar to omnichannel retail, preserving company culture during digital change.